Metric Definitions

Composite authority score across position (40%), citations (30%), and momentum (30%). Measures your brand’s overall influence inside AI-generated answers across all tracked engines and prompts.

70+ is strong. 85+ indicates dominant category authority. Brands above 90 are consistently recommended first across multiple engines.

Focus on earning first-mention positions, increasing citation frequency through authoritative content, and building positive momentum with consistent coverage.

Measures how attack-proof your AI positioning is across 5 key factors: H2 heading depth, entity coverage, cross-engine consistency, citation diversity, and position stability over time.

60+ means your position is defensible. Below 40 indicates vulnerability to competitor gains. 80+ suggests strong category lock-in.

Strengthen entity coverage in your content, ensure cross-engine consistency, diversify citation sources, and maintain stable positioning across weekly scans.

Your brand’s share of total AI mentions weighted by position. First-mention carries more weight than later mentions. Calculated per-engine and as a cross-engine average.

25%+ in a competitive category is strong. 40%+ indicates market leadership in AI answers. Compare against your traditional market share for context.

Target prompts where you’re mentioned but not first. Create content that directly addresses high-volume prompt clusters. Monitor competitor share changes weekly.

Identifies why AI engines prefer competitors by analyzing entity coverage gaps and prompt alignment deficiencies. Shows exactly which topics and entities your content is missing.

Low gap scores (under 5 open gaps) indicate strong coverage. High gap counts reveal opportunities to create targeted content that closes competitive advantages.

Prioritize gaps tagged as high-impact. Create content that explicitly addresses the missing entities and topics. Re-scan after publishing to verify closure.

Vulnerability assessment based on position loss rate, competitor momentum, and citation instability. Flags prompts where your brand is most likely to lose ground in the near term.

Low risk across 80%+ of prompts indicates stable positioning. Medium or high risk on key category prompts requires immediate attention.

Address high-risk prompts first. Review competitor content that’s gaining momentum. Strengthen your content authority on flagged topics before the next scan cycle.